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New and Improved Publika Outlet

Our Publika outlet previously was originally collaborated with Dude x Duchess for the past 2 years since it opened. Recently, it has been extended and is now filled with even more options! Started on January 2016, we now have a Mini Me Section just for your kids. Collections from Quay Sunglasses to Bambini sandals - they can have fun around their Mini Me Section while you browse through the rest of our new collections that we have to offer at the outlet. More shoes, dresses and accessories that we know you would love.  Come by and check it out! You wouldn't want to miss it xx      

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New Straits Times MY online feature

ShoesShoesShoes to strengthen footholdby Bilqis Baharikuala - 28 December 2014 @ 11:46pm. SHOESSHOESSHOES, a locally-designed fashion brand for women footwear, plans to strengthen its brand presence by spreading its wings in Asia in the next two to three years. Ung Yiu Lin, the owner and designer of the shoe brand that could be spotted on the feet of local celebrities and socialites and the managing director of Heart and Sole Sdn Bhd, said the brand is keen to open three stores in Malaysia and perhaps team up with a foreign partner to establish a franchise in countries like Indonesia.  The locations that are appealing to her eyes are in the Kuala Lumpur golden triangle area, Damansara Perdana, and also Penang due...

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Ogilvydo online feature

The Cinderella story of a small marketing campaign that went global PHILIP ELLIS on 31 January, 2013 at 06:01   Times are tough for small businesses. The global economy isn’t doing anybody any favours, and no matter what your niche might be, you’re surrounded by competitors. For a retailer of luxury and fashion items, it’s even harder to convince people to part with their hard earned cash. For Shoes Shoes Shoes, a Malaysian shoe store, the key to a successful sales campaign was to enhance their customers’ shopping experience by combining retail therapy with the giddy excitement of the dating game. So they partnered with Lunch Actually, a popular dating site, to provide a rather unique matchmaking service, and what began...

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Tongue In Chic online feature

Event: AAX X KLutched Paris Fashion Week 2011 (FR)By Minky Loh March 23, 2011. Malaysia must be so proud and over the moon with the recent release of AirAsiaX KL to Paris route and their brand new home-grown brand, KLutched making their proud appearance at Paris Fashion Week.  Melissa Indot put together a fun-filled fashion night, creating an exciting buzz for Malaysian Yiu Lin‘s brand, KLutched. It also left Malaysia in a dazzling spotlight and the Parisians wanting to know more!    At the event, a lucky draw with prizes of two KLutched bags and two round trip tickets on AAX new route was offered up to the crowd. One of the fortunate winners was none other than Hamid Berchiri, French Vogue Photographer! So be sure to keep your eyes...

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